AEQUITAS TAX
Aequitas Tax is a small tax preparation business who was looking for a rebrand across their social media channels. I assisted them with creating new graphics for their social media as well as come with a clearer brand design. I came up with a harmonious color scheme, simple and clean design where the content is legible when scrolling. I created content that is engaging and informative for their viewers as well.
COLLEGE AND CAREER FOR ALL BRIDGE COACH
In my position as a bridge coach to graduating high school seniors in the program College and Career Bridge for All, I created content that would assist my students in their post-secondary plans. I designed graphics using Illustrator and made sure that my content was friendly, approachable, and informative for my students.
UNITED UNIVERSITY PROFESSIONS - BUFFALO CENTER CHAPER
(UUP BUFFALO)
(UUP BUFFALO)
UUP Buffalo is one of the largest unions (UUP) in New York State representing all full- and part-time faculty and professional staff at the University at Buffalo. I created a social media campaign to increase engagement from their followers and reach potential UUP members to sign up. This campaign obtained information from current UUP members in a questionnaire focusing on their experiences with UUP. I wanted current and potential UUP members to feel a sense of community even within social media. I designed clean graphics that both that work along with content and UUP's established brand identity.
